Hugo Boss

Founded in 1924 by Hugo Ferdinand Boss in Germany as a fashion company, Hugo Boss experienced its golden age in the 1970s, when it specialised in the design of luxury suits for men and expanded internationally.
Its foray into the world of perfume began in 1985 with the launch of its first men's fragrance, Boss Number One, a fougère scent that connected with the men of the time. Since then, the brand has continued to expand its collection of perfumes aimed at both male and female consumers.
Boss Bottled (1998) is its most emblematic perfume, a composition that represents the modern man, with a balanced blend of fresh and warm ingredients, and which has been successfully versioned over the years.